iStyle Plus
The task: run social media for the international electronics brand iStyle Plus and build a steady flow of sales from those channels.
Result
x4.7
ROMI
iStyle Plus — taking an electronics brand into social media
The task
Take the international electronics brand iStyle Plus onto Instagram, Facebook and TikTok, and build a steady flow of sales from those channels.
What we did
Built a promotion strategy and a sales funnel for social media — from the first contact with the audience through to a placed order.
Put measurement in place at every step of the funnel, so we could see how a customer behaves and where enquiries are lost.
Unified the visual language across all channels — so the brand is recognised at a glance, before anyone reads the name.
Shot creative explainer videos — content that does not merely advertise but explains and draws people in.
The result
Enquiries and traffic up by 70%
Average CAC (cost of acquiring a customer) — $15
Average CPL (cost per lead) — $0.5
Average ER (audience engagement) — 2.16%

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